How to order magazines by mail. Methods of subscription to magazines, methods of payment and delivery of publications of the expert media holding. Advantages of subscribing to periodicals through Russian Post

You can subscribe to your favorite newspapers and magazines without leaving your home. It is enough to use a special service that Russian Post offers to subscribers. Users will be able to independently subscribe to their favorite newspapers and order them for family and friends in any region of the country. Moreover, it will even be possible to pay for it via the Internet - using a bank card, literally “in one click”. AiF.ru found out what the advantage of an Internet subscription is and how everyone can take advantage of it.

24 hour service

An online subscription will essentially be no different from a standard one. You also need to select your favorite publication and the period in which the user wants to receive periodicals. The main convenience of the new method is that you don’t have to go anywhere and adjust to the opening hours of your post office: you just need to go online. Today the service is already starting its work in beta mode.

“The purpose of beta testing is to test the service in real operation and identify those points that, from the consumer’s point of view, should be adjusted so that this service is as convenient and in demand as possible. Subsequently, the service will develop - it will include electronic publications, a subscription option for legal entities and much more,” explained Rodion Shishkov, Deputy General Director of Russian Post for the development of public services and new products.

Subscribing online is not that difficult. Just go to the website podpiska.pochta.ru. If a person has already been registered previously on the main portal of Russian Post, he will only need to enter his name and password. If he did not register, he will have to fill out the fields of a short questionnaire. It’s easy to select the newspapers and magazines you need - they are all located in a special online catalogue. Finding them on the Internet does not take much time, because... All of them, as a rule, are structured either alphabetically or by topic. In the catalog you can find all the information you need - a brief description, cover type, prices and current discounts.

Maximum comfort

In addition to saving time, an online subscription has another advantage - it saves all the discounts and special offers that the client may have. The only exceptions are those shares where it is required to present documents to accrue benefits. To take advantage of your benefits, simply select a magazine or newspaper, subscription period, preferred delivery method and recipient's name. Payment for the order is made from a bank card without any commission.

“If a client has a question at one stage or another, they can ask our specialists by email. At the beta testing stage of the service, we will not only provide customer support, but also take into account user recommendations for improving the service itself,” notes Rodion Shishkov.

“An online subscription allows you not only to arrange the service quickly and with maximum comfort, but also to give a New Year’s gift in the form of your favorite media to your family, friends, or provide charitable assistance to those who need it. We hope that our service will be in demand by the population, and together we will support our printed publications,” she emphasized Deputy General Director for Postal Business of Russian Post Inessa Galaktionova.

Agency for publishers

In April 2015, Russian Post opened its own subscription agency and began entering into direct contracts with various publishing houses. All publishers have created personal accounts on a special portal, where all the necessary information about the progress of the entire subscription campaign is collected. And this list of available publishers is constantly expanding.

Due to the emergence of such an agency, publishers can now cooperate directly with Russian Post in the distribution of subscription printed publications. In addition, they are also provided with all the necessary tools for audience analysis. At the same time, publishers retain the opportunity to work with other subscription agencies, and subscribers can determine what is more profitable for them.

Among the advantages of the Russian Post's own subscription agency are the transfer of most contractual work to an online format, automatic calculation of tariffs, prompt work with requests and quick receipt of analytical information.

Russian Post is a large federal postal operator, which is included in the list of strategic enterprises of the Russian Federation. It includes 42 thousand branches across the country and unites one of the largest workforces - about 350,000 postal workers. The volume of correspondence delivered annually is about 2.5 billion letters and bills and 140 million parcels, EMS items, post-trade organizations and international small packages. Russian Post serves about 20 million subscribers in Russia, to whom 1 billion copies of printed publications are delivered per year. The annual volume of transactions that go through Russian Post is 3.5 trillion rubles (pensions, payments, transfers). The organization's net profit in 2014 amounted to 1.2 billion rubles, which is more than half the figure for 2013.

Russian Post has launched a service such as online subscription on its Internet portal. The service operates as an online subscription agency, thanks to which you can subscribe to domestic and foreign periodicals.

A citizen can subscribe not only for himself, but also for the benefit of any other user living in any region of the Russian Federation. The advantage of the online subscription service is that it is provided directly by Russian Post, without the presence of intermediaries. This approach makes it possible to reduce the cost of the subscription for periodicals. The catalog contains more than 400 periodicals. Publishing agencies interested in popularizing newspapers and magazines through an online subscription service can send requests to replenish the service base. In order to gain access to the service’s functionality, the user must register in the system.

Creating an account on the Russian Post website

Subscription procedure

Each periodical presented in the service catalog has its own card containing information about its main parameters, as well as an annotation. The publication card also provides complete information about the cost and terms of the subscription, with a monthly description.

The user himself can adjust the subscription within its maximum period. After selecting the required publication, it should be placed in the “Basket” by clicking on the appropriate button. All products placed in the “Basket” can be edited, the subscription period and the number of copies issued can be changed. After all the products have been selected, the user can proceed to subscribe. To do this, click on the “Place an order” button. After the transition, an interactive form will open in front of the user, the fields of which will need to be filled out, following the pop-up tips.

Particular attention should be paid to the “Delivery address” column. It is necessary to fill out all fields correctly, as this will avoid misunderstandings in the future. If you subscribe to a legal entity, you must indicate the company's registered address and correctly fill in the bank details, since it is the invoice for payment that will be issued taking into account the specified information. After filling out all the fields of the interactive form, the system will offer to pay for the subscription. You can make payment at a bank or the nearest post office by printing a receipt or using electronic payment.

Online payment can be made using a bank card. It is worth noting that when paying by credit card there is no fee for the provision of services.

Delivery of periodicals

Legal entities can order courier delivery of ordered periodicals. The courier delivery service is available for certain regions of Russia. Delivery times for periodicals are regulated by standards adopted by Russian Post. The order is considered accepted for execution only after funds have been received into the Russian Post account.
The online subscription service for periodicals from Russian Post is available only to residents of the Russian Federation. With its help, you can subscribe only within the territory of the country. Citizens living outside the Russian Federation can subscribe to periodicals using the service

2. Then we proceed to subscribe. You can also apply for it online without leaving your home. To do this, go to one of the catalog sites (pressa-rf.ru; gazety.ru; delpress.ru). On the website, select the number of months of subscription in the catalog and tick the desired period. Typically, websites provide brief information on each publication. Also, each newspaper has its own subscription period. For example, a sports newsletter may have a subscription period of six months, and a health newspaper may have a subscription period of a year. This should also be taken into account when subscribing. You can pay for your subscription electronically, using Webmoney or YandexMoney. Payment, by the way, is also accepted from Visa and MasterCard plastic cards.

3. You can subscribe to some regional publications at the editorial office. To do this, fill out a form and pay on the spot. Just like in the good old days, you can come to any post office and fill out a subscription form and pay with the postal operator.

4. It is better to subscribe in advance, and not a few days before the actual release of the press. If you want to subscribe for six months in the last days of December or June, then be prepared that you will receive your favorite publication, newspaper or magazine only in February or August. Therefore, come at least a month in advance. By the way, in November, as a rule, promotions are held with discounts for each new subscriber, guaranteeing a reduction in the cost of subscription to the publication by up to 20%.

5. You can subscribe at any post office in our country, regardless of what region you are in and what address you want to receive mail at. However, do not forget that the address must be actual, regardless of your registration. Very often, many of us mistakenly indicate those addresses where we do not live, but are only registered. If you want to give a subscription to another person, simply indicate his full name and exact address in the form. That's it! Get ready to receive mail directly to your home!

SUBSCRIPTION IS OPEN FOR THE 1ST HALF OF 2020

RUE "Belpochta" is the largest and most reliable distributor of periodicals on the territory of the Republic of Belarus.

You can subscribe to Belarusian and foreign publications:

in post offices;

through the "Internet subscription" system;

using payment and information terminals;

make an application at the postal service office for registration of a subscription by a postman at home throughout the territory of the Republic of Belarus;

For a small surcharge, you can arrange for newspapers and magazines to be delivered to the subscriber’s apartment using the “hand-to-hand” service.

Attention subscribers:

When you subscribe to a subscription mail a box installed in a post office, or "post restante" is provided with a discount on the delivery tariff.

Individuals can pay for a subscription to print media through the WebPay payment system using VISA, MasterCard and Belcard bank payment cards issued by various banks of the Republic of Belarus.

For all questions regarding subscription to printed publications, please contact the post office at your place of residence or the regional postal center.

*Subscribers of the magazine, depending on the region, additionally receive regional supplements “Expert Ural”, “Expert North-West”, “Expert Siberia” or “Expert South”.

The subscription closes on the 10th of the pre-subscription month.

If the subscription is paid after the 10th day of the pre-subscription month, the subscription is issued from the month following the subscription (for example, if the subscription is paid on April 24, the subscription is issued from June). But at the request of the subscriber, the subscription can be issued for the numbers of the subscription month if the payment was received from the 10th to the 20th. In this case, the magazines will be sent by mail in an envelope from Moscow and will arrive up to 14 days late. From the second subscription month, delivery times will be normalized, the card system will come into force and the postman will bring the magazine 2-3 days from the date of publication.

Subscription indexes in catalogs