• The best VKontakte covers. What are the dimensions for the cover? Examples of good and bad covers for a VKontakte group header

    VKontakte developers have expanded the design capabilities of groups and communities. Now, along with the usual avatar, you can add a cover. It has a number of advantages - the ability to add control buttons, write text, etc. And they allow you to publish and update data online.

    Now I will show you how to activate this feature in the community and add a cover photo to the group.

    How to enable cover art in a group?

    To do this, you need to go to the desired community, open the menu and select the item.

    On the "Settings" tab, find the block "Community Cover". To add it, you need to click on the “Download” link.

    First we need to prepare a picture. Recommended dimensions 1590 x 400 pixels. Do it anywhere graphic editor(cm. ).

    Select and add the prepared file. Select the area on the preview screen that you want to use. Then click "Save and Continue".

    We will receive a message indicating that the cover has been successfully uploaded. An additional “Delete” link will appear in case we decide to roll back the changes.

    Viewing and setting the cover in the VKontakte group

    Let's go back to home page communities. A header with a picture appears here, which we added in the previous step. If you hover your mouse over it, in the right top corner Three control buttons will appear.

    1. Editing;
    2. Delete.

    Everything is ready.

    Conclusion

    Now you have learned about another tool that will help.

    Questions?

    Hello friends! This post will talk about improving appearance your community.

    You may have read my articles about the differences between VKontakte communities. Today we are faced with the task of how to make a cover for a VKontakte group. I'll tell you the most simple methods, which do not require knowledge of Photoshop and a lot of time.

    First way

    We go to the VK search, type in keywords: covers, headers, avatars.
    We look at the search results and select suitable communities with a reasonable price.

    Plus this method- some admins are already posting for demonstration ready-made hats on the wall for free access. There is a wide range of prices; you can order work for 200-300 rubles.

    Cons : the material from the public domain is not unique, and the performers may be people with absolutely no knowledge of Photoshop, with a desire for easy money. You can easily get scammed or refuse to correct any inaccuracies found in your work.

    We turn to a professional freelancer. I use the 2 most convenient, in my opinion, exchanges - fl.ru and freelance.ru.

    Pros : you work with designers, good choice, there is an opportunity to study the portfolio.
    Guaranteed elimination of inaccuracies and errors in work. Exists safe transaction, which eliminates the loss of money. High quality and complete uniqueness.

    Cons : prices from 500 rubles and above.

    Great, but what to do if you have no money and are completely new to Photoshop?

    Method three

    We do everything ourselves, it’s easy with the Kanva service.

    Execution step by step :
    For our purposes, we need high-quality and beautiful photos. We take it from photo stocks. I use two: https://pixabay.com/ and https://www.pexels.com/.

    Register on Canva: https://www.canva.com/
    Let's go in and log in.


    Select the “use special sizes” button in the upper right corner.
    Set the dimensions to 1590 by 400.

    Choose the layout you like. Go to the mine section, add your own images, upload.
    Now we drag the images onto our layout.
    Select the text section, add the main text and place it on the layout.


    Set the font, color, size.
    Click on the “download” block, set the format to PNG, and download.That's it, your cover is ready.


    If you go deeper and choose an interesting layout, add high quality photos And good text, we will get a cover no worse than a designer one.

    That's all, I hope now you can answer the question; how to make a cover for a VKontakte group.If I really helped you and the article is valuable to you, welcome to subscribe.Good luck and see you on the blog pages, friends!

    In this post I’ll tell you how to make a dynamic cover for the VKontakte community. Will free way do it yourself, free with the help of the service and paid with its help.

    So, let's go. If you understand what API, PHP, JSON and Cron are, but want to do everything yourself and for free, then this is the place for you. If needed ready script to create a dynamic cover with ready-made installation instructions, then take a look here.

    If you don’t want to bother with scripts, servers and other technical issues, then read on.

    First, prepare the cover. Order or draw it yourself, or even take any picture, because with the help of dynamic components you can make it cool and unique.

    Make the cover size 1590x400 pixels. You can take the markup template. Be sure to leave more free space for dynamic elements. Plan in advance where you will place them.

    Prepared layout for dynamic cover

    The service offers two tariffs: free for cover per group and paid, in which you pay about 100 rubles. per month for each group.

    If you only need to make a cover for one group, you can use free plan, but I still strongly recommend not to regret 100 rubles per month and buy a paid tariff that will open up all the capabilities of the service.

    Dynamic Cover Builder

    Everything is simple here. The main condition is that you must be an admin or editor of the group in which you want to make a cover.

    By logging into the service using account VK you will see a list of your groups.


    Select the desired group

    Click the "Connect" button

    From the menu on the left, select "Create a new cover"

    You don't have any templates yet. Here select “Blank Template”

    Click "Manage Background" and upload a cover image

    You can change color, fonts, size, alignment and many other parameters.

    When you're finished with your cover, save it and exit the editor. Publish it, and you can go check it on VK.

    That's it. I spent about 10 minutes on this cover, not counting the time to create the blank design. It couldn’t be simpler, it seems to me. If you have any questions, write in the comments.

    Once again, a link to the service so as not to return back to the text :)

    Good luck in your creativity!

    With the advent of the social network VKontakte, entrepreneurs began to actively launch businesses on the Internet and look for new sources of income - groups and public pages became a tool for earning money. The cover of a VKontakte group is not easy beautiful picture– this is a business card for your clients. The better you package your community, the greater the chance that they will order from you and not from your competitors.

    Clothing store cover designed in our graphic design studio

    The cover of the VKontakte group is a small part of the necessary design and, if you are just trying yourself as an online businessman, this is the most cheap option packaging. Ideally, a VKontakte group or public page should contain: catchy advertising banner(it opens the menu), cover, menu (navigation or wiki landing), beautifully designed products and photo album covers, as well as branded posts. All this creates the face of your business and affects how customers perceive you.

    What to place on the cover of a VKontakte group:


    When designing the cover of a VKontakte group, consider mobile version. If the design will be cut off too much, important points will be hidden (contacts, services, logo, etc.), you will lose some customers. On PCs and laptops, the cover is displayed in full, but on mobile phones it is cropped on the left and right by 197 px and darkened on top by 83 px.

    Don't overload the band cover with information. It should be easy but informative!

    Where can I order a cover design?

    You can order the design of a VKontakte group cover from a designer on a freelance exchange, find an artist on social networks, or search for a web studio’s website on the Internet.

    Each of these methods has its own characteristics. You will save money on the freelance exchange, but in most cases you will find a novice or student designer. Experienced, selected designers work for the web studio, but the studio will also receive its own benefit from the order. It’s easier to place an order through VKontakte groups - you immediately see the designer’s work and compare the prices of several artists.

    On the service market, prices for designing a VKontakte cover range from 500 to 3,500 rubles. and it's not just like that. Beginners work cheaper, but their level is not high; studios are intermediaries and work with a markup; and successful popular designers work for themselves.

    How to set the cover to a group?

    In your group, in the upper right corner of the screen under the “avatar” there are three dots “…”, click on them and in the window that appears, select the “Community Management” section, in it under the information about the group you will see the inscription: “Community cover” and actions "Download" and "Delete". Add a cover and return to the main page to look at the result.

    When the cover is installed, you can replace it at any time by simply hovering over it with the mouse cursor and selecting the “Load, edit or delete cover” action. You can find out more about how to put a cover in a group in our video:

    Examples of our work on the design of “what was then” groups





    Pictures in SMM make all the difference. If not everything, then a lot. Do you want your band cover to be eye-catching without looking artisanal?

    Registration in the service

    Format selection

    Canva comes pre-loaded with the right image formats for different social networks - from covers to posts. You can also set your own layout size, but change the dimensions of an already created layout in free version it is forbidden.

    Since Canva is a foreign service, it has not yet fully adapted to the Russian audience. Therefore, you can find a ready-made layout for the VKontakte cover in a special section, and not in “Create a design”. The layout we need has dimensions of 1590x400 pixels - twice as large actual size covers to achieve best quality displaying the picture (VKontakte experts themselves recommend doubling the proportions).
    On the left you will see a number of ready-made layouts designed by professional designers- they can be used as blanks so as not to start creating a design from scratch. Any element of the template can be changed, so when choosing, do not get hung up on the original color palette and fonts. You can customize the color, text, number of elements and their location in the image yourself. However, choose a style that better reflects the idea of ​​your group: with a photo in the background, a solid background, a photo collage, a simple pattern, and so on. For our example, we will choose a template without ready-made elements, which is a “grid” for a collage.

    Loading your own elements

    Before you start editing, upload your own logo or photos that you would like to use into the editor. Go to the "My" tab and select necessary files from the computer. It is advisable to upload the logo from transparent background. It's even better if you have options for dark and light backgrounds (like a black and white logo option) so it can be used in any illustration.
    To insert a downloaded image into a new layout, simply drag it to the right and place it in the desired part of the grid. Here the photo can be “cropped” - that is, placed inside the selected window in the right way and on the right scale.

    Filling the layout with content

    If you are already working with ready-made layout, it needs to be edited to make the cover unique and reflective of your brand. Editing is carried out intuitively - you need to right-click the desired element (for example, a background or a text block) and top panel editors will all appear available settings- color palette, font menu, and so on. What exactly can you change in your cover design?

    • Background color (both solid fill and various textures and patterns are available);
    • Text, font, font size and color;
    • The arrangement of elements (can be changed by simply “dragging” the selected elements across the canvas);
    • Number of elements (unnecessary parts can be removed, and the necessary ones, on the contrary, can be inserted into the layout in any quantity).

    In our example, we filled four photo fields, except the central one, with frames and applied the same photo filter to all of them to bring the photos to a “single denominator” - this way they will look better together.

    As for additional details, for example, drawings, shapes or icons, some of them are available in the “Elements” menu on the left (in our example, we replaced the central photo with a solid background to insert the name of the store). And part of it can be found at keywords in the built-in catalog of clipart and stock photos. For example, you don’t have enough pictures of yourself for a travel-themed photo collage. Enter the word "travel" in search bar and get a whole set of dozens of photographs or drawings on the topic of tourism (some of them are free, others are available for $1).

    Working with text

    Through the “Text” tab, you can add a text element or a ready-made block with a combination of several fonts to the layout. You need to keep in mind that the set of fonts for the Russian language is significantly smaller than for the Latin alphabet, but, nevertheless, there is plenty to choose from.
    Here in the top panel you can change the size, color, centering, transparency of the text, line and letter spacing.

    Download the finished cover for the group

    When the design is ready, click "Download", it is in the upper right corner, and select required format. PNG or JPG are suitable for uploading to the VKontakte group. In other cases, for example, when creating a postcard, booklet or flyer, the printing of which you are going to order from a printing house, you need to select “PDF for printing”.

    Uploading the cover to the group

    Designing a VKontakte group is not as intuitive as we would like. To download your cover, you need to go to the “Community Management” menu - the download link is in the “Basic Information” block.
    You can upload the cover to the VKontakte group through the "Community Management" section

    Bottom line

    Most Canva layouts are designed in a more or less minimalist style for a reason.

    Firstly, these are the trends of modern web design - interfaces of websites, applications, design of brand channels, as a rule, are performed using a limited set of colors to maintain the emphasis on the most important thing.

    Secondly, simple images Easier to read on smaller screens mobile devices, which make up an increasingly large share of the traffic of most companies and web projects.

    Therefore, when creating a cover for a page on a social network or YouTube channel, you should not “overload” it with additional details. Take a design example as a basis and make it “yours”, while maintaining simplicity of perception. And the positive response from subscribers to high-quality graphics that clearly convey necessary information, will not keep you waiting.

    Here are a couple more VKontakte covers that we made using Canva layouts:

    Using the same principle, you can create a cover for pages in other social networks or images for their content. And you don't need a designer.

    Regional service manager Oleg Burkov told and showed how to work in Canva.

    On the Callibri blog you can find useful materials for entrepreneurs and marketers. Professionals and specialists in various areas of Internet marketing share their thoughts, views, practical experience and tell how to make your business more successful.

    Do you have an interesting topic and want to become our author? Write to us!